BANFIELD OPTIMUM WELLNESS PLAN EXPLAINER
We love our pets, but sometimes keeping up with their medical needs can be tough. Using a mixture of 2D animated characters and motion graphics, we taught the viewer about the features of Banfield's Optimum Wellness Plan while educating them on the benefits of preventive care.
Client: Banfield Pet Hospital
Director: Isaac Murray
Producer: Heather Norton
Design: Isaac Murray
Animators: Isaac Murray, Grace Suarez
Tools Used: Adobe Photoshop CC, Adobe After Effects CC and Autodesk Maya 2015.